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Lean Branding at the Lean Startup Conference
If you'll be attending the Lean Startup Conference next week in San Francisco, make sure you book office hours to discuss how Lean Branding can change your company. Here's the link for attendees: ow.ly/raTXF
I'll be happy to provide advice, ideas and feedback to take your brand to the next level. If you have already booked your hours, feel free to contact me at firstname.lastname@example.org to let me know specific issues that you're interested in discussing.
Here are some of the topics I can cover during our session:
- Creating brand symbols, story & strategy without designers;
- Creating and testing the effectiveness of brand strategy components such as landing page, social media, email lists, public relations, promotional videos, content marketing, collateral, among others;
- Creating and testing the effectiveness of brand symbols such as name, logo, typography, color palette and imagery;
- Creating and testing the effectiveness of brand story elements such as your promise, personas, positioning, personality and product experience;
- Hacking brand growth.
Looking forward to meeting you in San Francisco!