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Social media is critical to lead generation. According to the infographic 74% of marketers now say that social media platforms such as Facebook and Twitter are crucial to their lead generation strategy. The importance of social media has continued to grow over the last 6 months with 21% of marketers saving that social media has become a more importance part of their company’s  marketing practices.

Read the full article: Social Media Marketing Industry Report 2013 – Social Media Chimps