Blog
Startup Branding Brief
5 Tips to Create Compelling Blog Content in 2015 + Free Brand Content Planner
A strong content strategy positions your brand as a thought leader in a particular industry. When potential customers think about their problem, you will be a top-of-mind solver (i.e. the first option they’ll consider). Therefore, learning how to plan and create...
7 Brilliant Brand Tactics for Thanksgiving + Inspiring Examples
With Thanksgiving around the corner, many brands jump on the excitement of the season to generate conversion. Branded recipes, tutorials and contests seem to be everywhere. That is all nice and well, but not all of us sell food or decor. Chances are your...
50+ Sites to Get Coverage for your Startup Brand
Building a product and its brand story can be overwhelming. But just when you thought that your job was over, a new challenge becomes apparent: how on Earth are others supposed to learn about this? Though there are many digital channels available to you (think...
10 Amazing Content Curation Tools
Every minute, 571 new websites are created, 347 blog posts are published (in Wordpress only), and 684,478 pieces of content are shared on Facebook 1. Where does your brand stand in the middle of this ever-expanding conversation? Let’s face it: finding...
5 Fascinating Tools to Create Brand Visuals
Finding agile tools to create engaging visual content has never been more crucial. New image-based social networking sites launch every day, while existing ones continuously roll out new features favoring visual interaction. Even Twitter, which used to focus on...
10 Branding Tips to Rock Trade Shows
You have officially been assigned a booth at an important industry trade show. How will you take advantage of this unique opportunity to communicate your brand message & generate conversion? How will you capitalize on the thousands of visitors that will pass by...
20+ Amazing Resources to Perfect your Brand Pitch
It is often the case that we need to present our brand to a group of investors, judges, or a general audience. As soon as the event's date is set, some of us begin to panic around the idea that we may not fulfill our audience's expectations. To help you approach...
10 Free Tools To Build Your Brand’s Website
Sometimes it seems as if, unless our brand can be found by typing a URL on a browser, it doesn’t really exist. That’s why, though I’ve dealt with building landing pages before (and shared some useful tips to hack their creation), this time I’ll be sharing tools...
5 Stellar Brand Press Kits that Boost Media Exposure
Lately I’ve been looking into a few tech startups that have created effective press kits. A robust kit can help you increase exposure by delivering a clear, engaging message to different audiences, at different points in time. You can create a press kit, for...